Currently, I'm working as a Service Designer with Delhivery - India's fastest-growing logistics company.
Design Research and Tangible Experience Design Intern
Fractal Analytics, Mumbai
Jan 2020 - July 2020
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DESIGN RESEARCH Developed the strategy for the experience to bring alive Fractal's unique strategy of Problem Solving at the intersection of AI x Engineering x Design through Interviews, mapping User Journey & forming experience guidelines.
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TANGIBLE EXPERIENCE Facilitated workshops and presented ideas to the Marketing Team for the experience to be put up at different venues in the US, India as well as on Digital Space (COVID)
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SPATIAL DESIGN Pre-COVID, I was a part of a 3-member team to redesign the workspace, guidelines of usage and prototype for BehaviouralScience & Design team within the larger Mumbai office.
Material-Centered Design Consultant
DVenTure, Stanford Byers Center for BioDesign
Sep 2019 - Dec 2019
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I was challenged to design a universal-fit conformity for a novel imaging technology for a consumer healthcare device to screen Deep Vein Thrombosis.
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We developed the initial prototypes of the conformity within a span of 4 months.
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I worked in tandem with the US team of a physician, surgeon, electronic & a biomedical engineer.
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Managed the team of a material designer, knitwear designer, electronic engineer and an illustrator.
Content Curator and Space Design
National Institute of Design
Oct 2019
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I was a part of curation team along with two colleagues and three faculty members for NID's stall at the Design Expo, Hyderabad Design Week 2019 in Hyderabad, Telangana.
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My job included planning logistics, content curation and space design.
Skills & Tools
Design Research & Strategy
Systemic Design
Ethnographic Study
Interviews
Facilitating Workshops
Competitive Analysis
User Journeys
Design Fiction
Design Implementation
Material Tinkering &
Experiments
Rapid Prototyping
Full Scale Prototyping
Other Skills
Content Curation
Information Management
Management & Facilitation
Team Player
Tools
Autodesk AutoCAD,
Fusion 360
Adobe Indesign, Adobe Illustrator, Adobe Photoshop
MIRO, Notion, Obsidian
Leadership & Facilitation Experience
Materionomics (Community Platform for Material-Centered Design) FOUNDER
In 18 months of practice, my roles at Materionomics are of a Design Researcher (to find novel opportunities for Material-Centric Design applications) , Social Media manager, Content Writer, PR and curator of exhibition. I've collaborated with various domain-specific consultants on project-basis.
TheMatter Collective (Bridging the access gap of Environment Laws to general public in India)
COMMUNICATION STRATEGIST
From co-founding to directing 26k visitors and sending 9.6k targeted emails over a span of a month. I was involved in communication strategy, PR, managing a group of 23+ visual designers and facilitating the creation of visual content
( EIA Toolkit, illustrations, publication & video )
Environment Committee (Greener Campus)
STRATEGIST & FACILITATOR
I was a member of the student-led collective which worked with an agenda of a greener campus. We mapped opportunity areas, worked on some pilot projects and facilitated the implementation of the strategies at NID, Ahmedabad.
Core Committee, Student Activity Council ADMINISTRATION COORDINATOR
Helped IT department to bring the long-awaited free Adobe CC License for bonafide students of all 8 NID campuses. Re-layout their office plans.
Organised health week, cleanliness drives and streamlined communication channels between the student body and the college administration.
Monsoon Fiesta (annual intra-college cultural festival)
EVENT MANAGER
Organised the annual intra-college cultural fest at the NID-A for the year 2017. I was involved in initial planning to final execution - event management, people management & merchandising.
Awards and Events
Winner
"Plastic: Villain or Hero?" Challenge, Mexico
Through a bi-cultural collaboration with 2 Mexican Design Collaborators, we used Speculative Design tactics as a driver of change. Our entry 'The New Normal Superhero' was one of the 5 winners in this challenge.
Organiser
delaO design studio, Mexico in collaboration w Primer Conference 2020
Host
Webinar - Alphabets with Materials
Hosted a webinar on my project 'Alphabets with Materials' for Universal Design students at NID-B. This webinar was a part of a series where the students were introduced to various projects of multi-disciplinary nature. The slide deck can be found here.
Organiser
Department of Universal Design, National Institute of Design, Bengaluru
Society of Materials
Exhibitions
Society of Materials is a travelling exhibition which empowers creators to design better by understanding the materiality better. The exhibitions were planned, curated and branded in collaboration with Justin Samuel & Devansh Khajanchi.
Organiser
Furniture Design Department, NID-Ahmedabad & New Media Design Department, NID-Gandhinagar
CUSTOM
Exhibitions
The lamp CUSTOM was displayed at multiple events participated by NID
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Lines of Inquiry - Annual Graduation Show, NID-A March 2020
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Pune Design Festival, Jan 2020
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Hyderabad Design Week, Telangana Oct 2019
Organiser
National Institute of Design
Pune Design Festival
Hyderabad Design Week
Education
Bachelor of Design (B.Des)
National Institute of Design, Ahmedabad (India)
Expected Graduation : Feb 2021
Specialisation : Industrial Design (Furniture Design)
Bachelor of Art (BA), Major Product Design
Willem De Kooning Academie, Rotterdam, the Netherlands
Exchange Semester : Jan 2019 - July 2019
Specialisation : Product Design (Major),
New Earth (Social Practice) & New Frontiers in IoT (Commercial Practice)
Senior Secondary School
St. Theresa's Convent School, Karnal (Haryana)
Graduated : 2016
Specialisation : Physics, Chemistry, Mathematics with Fine Arts
Coming Up
I am passionate about human behaviour and uncovering insights which help businesses deliver a delightful experience to their users. Enthusiastic about building products within a cross-collaborative
team of engineers and managers.
What I would like to explore :
User-centered Material Applications
Experience Designer (New Media) & Brand Storyteller
HCI and Tangible Interface Design
Material Innovation
Design Research with Material Scientists
Design Journalism (Materials and Experiences)
Consult Artists, Designer and Architects for Material Design
Adoption of Circularity in Businesses & Strategy
Teach Material-centered Design